WHY IT IS IMPORTANT FOR FEMALE ENTREPRENEURS TO JOIN BUSINESS NETWORKS
A recent facebook report has revealed the benefits of business communities for female entrepreneurs. In this report, it was outlined that these benefits were not limited to just women who owned small-scale businesses but also women with big brands and businesses.
One major change noticed, is that women who joined these business networks began to have a positive outlook about their business growth and were willing to learn new ways to help business productivity from other women in their network. Pointing out that although there’s a tendency among entrepreneurs to want to do it all by themselves; partly as a result of pride in their independence.
However, joining a business group doesn’t make you any less independent rather being part of the right business group can be an excellent way to fast-track your networking strategy.
The study discovered that women tend to develop their own stronger networks that engendered higher sharing and trust levels than those in the male networks. Which meant that women in business in networks were more co-operative and shared better quality information that allowed their businesses to grow.
Networking expert Janine Garner says:
Networking is an integral part of a business. However, even more, significant is how you go about building the right network for you. It’s about seeing the lines that connect people and ideas to create opportunity.
Joining a business network these days is not a one-size-fits-all proposition. There are so many great business groups out there for you to explore that you should be able to find at least one that works for you.
Below are some business networks for women you can join:
AWP Network: Founded by Mary Olushoga – AWP, which stands for African Women Power Network is one of the leading platforms for African entrepreneurs.
She Leads Africa: founded by Yasmin Belo-Osagie and Afua Osei, SheLeads Africa is dedicated to empowering the next generation of African Women Entrepreneurs.
WiMBiz: founded in 2002 by 14 individuals who identified a serious issue concerning women in the workplace and in business, the organization focuses on leadership capacity building and networking for growth.
WOWE: founded by Tori Abiola, her company Montgomery West Africa organizes Women’s Entrepreneurship Day and the very well attended annual WoWe festival and entrepreneurship conference.